Bing Product Ads Coming To The UK

One of the big successes of the last 18 months has been Google image ads (launched as PLAs, now transitioning to Shopping campaigns). With Bing playing catch up on the success of these campaigns, it finally launched Bing Product Ads in the USA earlier this year.

As yet, these campaigns are only available to US based advertisers, but expect to see them in the UK soon. Once launched, this will be a compelling reason for e-commerce AdWords clients to begin advertising on the Bing network.

Image courtesy of PPC Hero.

Gerard McHugh Posted by Gerard McHugh

Gerard McHugh - PPC Expert based in Cheltenham, Gloucestershire UK

Gerard has spent the best part of ten years working on Pay Per Click Marketing campaigns for companies operating in the UK and USA. He is AdWords Certified in Search, Display and Shopping and a Bing Certified Professional

View Gerard McHugh's profile on LinkedIn

 

 

Related Articles

We've been waiting some time to find out when Bing would bring it's own Product Ads to the UK. Recently they announced that Shopping Ads were in Beta for the UK market.  So, we are delighted to announce that we are now running campaigns in the UK.  Why start running Bing Shopping Campaigns (BSC) ? 1, From experience any ecommerce account gets the best performance in AdWords from its Shopping campaign.We fully believe that this will be replicated in BSC. 2, CPC’s are generally lower in Bing than AdWords along with CPA’s. We expect this to be the same in BSC. 3, Advertisers are g..
© Copyright [2019] by Clickspotters, the trading name of Click Insight Ltd